IWG and Blueprint Gaming Reach New Deal
Instant Win Games (IWG) is a supplier of online gaming, all the way from instant win games to lotteries. It has recently reached a deal with Blueprint Gaming, a UK-based game studio, to convert a selection of its best-performing slot games into instant win games.
The game studio – which is part of Germany’s Gauselmann Group – has found success with a range of titles such as Wish Upon a Jackpot, King Kong Cash and Genie Jackpot. Because these titles and other like them are being converted to instant win games, they are reaching a wider audience than ever before.
IWG has used its vast industry knowledge to adapt each of the slot games in a way that creates an appealing and attractive experience for instant win fans. The supplier has also maintained all of the bonus features and narratives that players around the world have grown to associate with Blueprint Gaming.
Instant win games continue to grow in popularity
The converted slot games are available for players to enjoy on the Progressive Play RGS across IWG’s commercial and lottery operator network.
Rhydian Fisher is the Chief Executive Offer at IWG and he explained in a statement that the boom in popularity that instant win games are experiencing is inspiring more and more slot providers to adapt their content for the market. In terms of the specific partnership itself, he said: “we’re thrilled to have provided Blueprint Gaming with rich and engaging instant win games based on their quality slots and are sure they will prove very popular with players.”
On the other side Matt Cole, Managing Director at Blueprint gaming, said that: “We’ve certainly picked up on the growth of the instant win sector and realised there was an opportunity for us to tap into this market by tailoring our popular games. The team at IWG have done a fantastic job in migrating the key characteristics of our slots into games that will appeal to instant win players.”
A productive year
IWG integrated with SG Digital’s Open Gaming System back in July. This made Slingo, Cash Buster, and other hits from its wide portfolio accessible by the content aggregation platform from Scientific Games’ OGS.
The new year was marked by IWG announced the impending release of Rollover Jackpots, a ground-breaking instant win game which gives players the chance to win incredibly large prizes ranging from £10 million to £25 million
IWG has over 15 years of experience providing lotteries with an online instant win service and in that time it has created more than 250 high-quality games. Last year the London-based powerhouse won the “Online Supplier of the Year” at the EGR B2B Awards.