Play’n GO Agree Content Deal with Codere
Play’n GO has launched a few well received online slots in the last few months and have now expanded on that progression by signing on the dotted line with Codere, a multinational company headquartered in Spain. This deal means that Codere will have access to the extensive Play’n GO portfolio, which it can offer to players throughout a host of regulated markets.
As per a recent press release, Codere’s goal will be to access some Latin markets first, including the rapidly growing Colombian iGaming market, as well as the Mexican one. Once this stage has been completed then they will expand into Europe and the rest of Latin America.
This brand-new deal comes hot on the heels of other agreements that Codere has signed in recent weeks, including a big one agreed with Pragmatic Play, which allowed Codere to offer the developer’s games to the Spanish and Latin American markets. The deal gave key Latin gambling markets broader access to popular video slots such as Aztec Treasure, Sweet Bonanza, and Wolf Gold, the latter of which has been very well received.
The Digital Operations Manager for Codere commented on the completion of the Play’n GO deal, saying that it was “vital” for them to offer “creative content” such as that provided by Play’n GO. They added that Play’n GO has invested in several regulated markets and that dealing with them will facilitate an expansion into “new territories” and allow Codere to grow.
The CEO for Play’n GO also commented on this deal, noting that Codere was a “very innovative” company and that Latin America was a major target market for them. They said that their ambitions and their vision were very similar and that they were excited to start the partnership.
Kindred Group Deal
Play’n GO recently signed on with Kindred Group for the release of an exclusive slot titled Troll Hunters 2. The purpose of this deal was to provide a slot that would launch exclusively on the Kindred platform, following on from a slot that was launched back in 2013.
Play’n GO also recently launched a spy-themed slot titled Mission Cash, and their skilled developers have been very busy creating new casino games and signing new deals.